Polymarket Holdings, the parent company overseeing the successful decentralized prediction market platform Polymarket, has taken a significant formal step toward its anticipated token launch by filing multiple trademark applications for the term ‘POLY’.
These filings, recently submitted to the U.S. Patent and Trademark Office (USPTO), cover an extensive range of goods and services, explicitly signaling intent to use the mark in connection with decentralized finance (DeFi), digital assets, blockchain-based governance, and providing access to prediction markets. The filings appear designed to secure the brand identity for the platform’s native governance token, which has been widely expected to be named POLY.
The move arrives during a period of intense growth for Polymarket, which allows users to bet on outcomes of real-world events. Despite processing hundreds of millions in volume, the platform currently operates without a native token. The prediction market community has long speculated about an impending Token Generation Event (TGE) and subsequent large-scale airdrop, often considered one of the most anticipated events in the DeFi space.
Legal and branding specialists note that securing the ‘POLY’ trademark is crucial for Polymarket Holdings, providing legal protection for the asset’s name ahead of its public debut and helping to mitigate risks associated with copycats or jurisdictional confusion. This trademark registration serves as the clearest public confirmation that the company is formalizing its structure and preparing for the introduction of its governance asset. While specific details regarding the launch date and tokenomics remain undisclosed, the filings underscore the immediate priority of establishing the brand footprint for POLY.
Source: Polymarket parent firm files trademark applications for ‘POLY’ amid token launch plans
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